News · 7 Mar 2011 · MTW Editorial Team
Marketing? What marketing? Sub-par press relation? Delayed and dodgy updates? This can’t be good right? Well, it is definitely not helping Microsoft’s Windows Phone 7 platform to gain any new ground in the US (or anywhere else I would guess). According to Comscore latest Mobile platform “survey” (so take this with a pinch of salt) Windows Phone’s US market-share fell from 9.7% in October 2010 to 8.0% in January 2011. Android rose from 23.5% to 31.2% during the same period. I wouldn’t count on Sprint’s HTC Arrive, Verizon’s HTC 7 Trophy or any of that “but it’s not available on CDMA yet so it’s not fair to compare platforms” nonsense to change anything here.
What would help Microsoft thought, would be to get its head out of it’s lazy b…ack and release updates (that work!) on time and correctly promote the product (yes the latest ads are nice but that’s far from being enough). I’m sure that the guys in Redmond are working hard but what has been done so far obviously hasn’t been enough and last time I checked Google and Apple aren’t standing still either.
And before any one tells me that Comscore’s data is useless I would like to point out that when it favors Microsoft it has no problem being mentioned in their press releases or keynotes…
source: comscore
Buyer action
Where to buy or check next
Use this as the final check before ordering a phone, changing network or trusting a headline monthly price.
