Will Windows Mobile 7 set the bar forward ?

That’s what Microsoft’s Robbie Bach seems to think. As I’ve reported yesterday it now looks like MWC will be the place where Microsoft is expected to talk about the future of Windows Mobile (6.5.3 or 7?). Bach was asked several Windows Mobile 7 related questions during last night’s Financial Analyst Briefing and this is what he had to say about the future version:

Here’s what he said (I’m typing this transcript for you guys):

I think the number one thing we have to do on Windows Mobile going forward is about the experience people have with phones. I don’t think we have a business model problem per-say, I don’t think we have to outstanding challenge outside of the fact that our experience is very skewed towards business users as is not as modern as it needs to be and doesn’t feel straightforward. So the challenge for us as we come in to 2010, we are going to have new things that we will talk about at Mobile World Congress […] The first bar people should look at will “Wow the are doing a great job with the product!” and when you look at the product; and I’m quite confident. I have the luxury of having seen it and play with it a little bit. People are going to see something that’s differentiated and something that sets the bar forward. Not in an evolutionary way compared to where we are today but something that feels, look, act and performs completely different.

He then went on to talk about better integration with OEM and Operators etc…

Hopefully we will get to see some of this during MWC next month.

You can listen to the 50mins long webcast here

Source: Microsoft thanks to M.J Foley for the webcast heads up