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Buying Guides Editor

James Pemberton

James Pemberton runs the Mobile Tech World buying guides desk, where the job is to make the buying decision easier, not pad the post with affiliate filler. His guides work from published specifications and live UK retail pricing, and his Where-To-Buy sections name retailers, list current prices and timestamp the last check. He covers mid-market laptops, Pixel and OnePlus phones, and Microsoft 365 and Copilot tooling for UK small businesses; [email protected].

186 posts filed

9 desks covered

Recent posts

News

The Best Samsung Galaxy Phone to Buy in the UK in 2026 (and the One I’d Actually Pay For)

I've spent the better part of a decade telling people which Samsung to buy, and 2026 is the year the…

Jun 15, 2026 at 12:53 pm

Buying Guides

iPhone 16e in 2026: is Apple’s cheapest iPhone still worth it for UK buyers?

Apple dropped the iPhone 16e when the 17e arrived, but it lingers at a discount. I run the numbers on…

Jun 14, 2026 at 2:12 pm

Buying Guides

Nothing Phone 4a: Britain’s best £349 mid-ranger?

At £349 the Nothing Phone 4a pairs a 120Hz AMOLED screen, a fast chip and a rare periscope zoom. Here…

Jun 14, 2026 at 10:18 am

Reviews

Apple iPad (A16) in 2026: is the cheapest iPad still the best value tablet in the UK?

I have spent a fair bit of 2026 fielding the same question from friends and family: with the latest Apple…

Jun 14, 2026 at 7:21 am

Comparisons

Kindle vs Kobo UK 2026: which e-reader should you buy?

Kindle vs Kobo UK 2026 compared: prices, colour screens, EPUB and Libby library borrowing. We name the e-reader most UK…

Jun 13, 2026 at 7:30 pm

Buying Guides

Amazon Prime Day 2026 UK: is Prime worth it before 23 June?

Amazon Prime Day 2026 runs from 23 to 26 June for UK Prime members. Here is how to decide between…

Jun 13, 2026 at 12:00 pm

Accessories

Nintendo Switch 2 accessories worth buying in the UK in 2026

The best Nintendo Switch 2 accessories worth buying in the UK, with real GBP prices from Currys, Argos, Amazon UK…

Jun 13, 2026 at 11:00 am

Comparisons

Face-Off: new Siri vs Google Gemini for UK phone buyers

Apple's rebuilt Siri and Google Gemini Intelligence are the two AI assistants UK phone buyers must choose between right now.…

Jun 13, 2026 at 9:00 am

Buying Guides

Best gaming handheld UK 2026: which to buy now

Best gaming handheld UK 2026: our picks across Steam Deck OLED, ROG Xbox Ally X, Lenovo Legion Go and Switch…

Jun 12, 2026 at 1:30 pm

Buying Guides

Best Android tablet UK 2026: which to buy and why

The best Android tablet UK 2026 pick is the Samsung Galaxy Tab S11 Ultra, with the OnePlus Pad 3 our…

Jun 12, 2026 at 10:30 am

Buying Guides

iPhone 17 UK: buy now or wait for Prime Day?

iPhone 17 UK buyers face a timing call before Prime Day on 23 to 26 June: our verdict on whether…

Jun 12, 2026 at 9:30 am

Comparisons

Pixel 10 vs iPhone 17: which £799 flagship wins in the UK before Prime Day

Pixel 10 vs iPhone 17 at the shared £799 UK price: we score six rounds and name a decisive winner…

Jun 12, 2026 at 9:00 am