News · 15 Jun 2026 · James Pemberton
I’ve spent the better part of a decade telling people which Samsung to buy, and 2026 is the year the answer got refreshingly blunt. When Expert Reviews published its full Galaxy S26 Ultra verdict in February 2026, calling it “another incredibly well-rounded, premium flagship phone from Samsung,” it confirmed what I’d already started to suspect from the rest of the range: if you’re shopping Galaxy this year, the decision is less about which phone and more about whether you’re willing to pay for the only one that genuinely earns the badge.
So let me save you the agonising. For most people who want the best Samsung phone in the UK in 2026, it’s the Galaxy S26 Ultra — and the more I look at the alternatives, the more I think the rest of the line-up exists mainly to make the Ultra look reasonable.

The phone I’d actually buy
The S26 Ultra is the one I keep coming back to, and I’m not alone. Tech Advisor went as far as to say that within the new range “only the S26 Ultra is of real interest” — a sentence that, frankly, does the work of an entire buying guide on its own.
What you’re getting for the money is the full Samsung statement piece: a 6.9-inch display with a built-in S Pen, the kit Samsung has spent years refining while everyone else either copied it badly or gave up. The S Pen still matters more than people admit — it’s the one feature no rival flagship at this price properly replicates, and if you sign documents, sketch, or just like jotting on the screen, it changes how you use the phone.
What the £1,279 actually buys
Let’s talk money, because this is where the romance meets the bank balance. Samsung UK lists the S26 Ultra at £1,279 for the 256GB model, climbing to £1,449 for 512GB and £1,699 for the 1TB version. If you’d rather spread it, Samsung’s own finance works out at £35.53 a month over 36 months.

My honest advice: buy the 256GB and stop there. The jump to 512GB is £170 for storage most people will never fill, and the 1TB model at £1,699 is a phone that costs more than plenty of laptops. The base storage is the sweet spot, and £1,279 is — for a 2026 flagship with this feature set — about what I expected to pay.
The bits that genuinely impressed me
Two things stand out. First, endurance. Expert Reviews measured 35 hours and 19 minutes of video playback in testing — a figure that, in plain terms, means you can be careless with this phone for a day and a half and still not get caught out. It’s backed by a 5,000mAh battery, and after years of flagships that wilted by teatime, this is the kind of stamina I’d actually plan a trip around.

Second, the new Privacy Screen. Samsung UK describes it as an “innovative Privacy Screen” with pixel-level control, narrowing the viewing angle so the person next to you on the train can’t read your messages. I’m usually sceptical of features that sound like marketing, but this is the rare one I’d genuinely use every commute. If you’ve ever hunched over your phone in a crowded carriage, you already understand the appeal.
Timing, and whether you’ve missed the boat
If you’re wondering whether you’re late to the party: not really. Samsung announced the S26 series on 25 February 2026 at Galaxy Unpacked, with pre-orders opening the same day and general sale starting on 11 March 2026. That means by now the phone has been out long enough for the launch-week chaos to settle and for the inevitable contract and trade-in deals to start sweetening — which, given the price, is worth waiting a beat for.

Who should skip it
Here’s where I plant my flag. The S26 Ultra is the best Samsung you can buy in 2026, but “best” and “right for you” aren’t the same sentence. If you don’t care about the S Pen, don’t shoot much, and just want a dependable phone that lasts the day, you are spending a lot of money on capability you’ll never touch. The Ultra rewards people who use it hard; for everyone else it’s an expensive way to own bragging rights.
And if your honest use case is messaging, maps, a bit of video and the odd photo, I’d tell you plainly: don’t let the marketing talk you into £1,279. The reason the Ultra is the standout pick is precisely because the rest of the range gives so little reason to choose it — but that cuts both ways. A cheaper phone that does 90% of what you need is not a compromise, it’s common sense.
Where I’ve landed on it
I’ve gone back and forth on flagship pricing more times than I can count, and the S26 Ultra hasn’t changed my view that these phones have drifted alarmingly close to laptop money. But if you’re set on a Samsung and you want the one that won’t leave you wondering what you missed, this is unambiguously it — buy the 256GB, ignore the storage upsell, and wait for a contract deal to take the edge off the £1,279.
What would change my mind? A meaningful price drop on the standard S26, or a tariff bundle that makes the cheaper models impossible to ignore. Until then, the Ultra is the Samsung I’d recommend with a straight face — and the only one in the 2026 range I’d spend my own money on. If you want the longer reckoning on whether the wider S26 line justifies its prices, I’ve laid out my thinking on whether the Galaxy S26 is worth it in the UK separately.
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Use this as the final check before ordering a phone, changing network or trusting a headline monthly price.















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